Website redesign & Framer development

Overview

I designed and built the Nybble Africa website with a focus on modern brand expression and interactive experience. The site already lived in Framer — built by Nybble’s own team — so the work was less “start from zero” and more “inherit, clarify, and elevate.”

Putting the user first, the redesign connected more clearly online and helped the brand feel like itself again.

Goals & challenge

The brief was to improve appearance and interaction while keeping Nybble’s branding consistent throughout. The earlier site leaned heavily on monochromatic black and lacked the energy of the brand palette.

The harder challenge was inheriting someone else’s Framer project — quirky naming, unused components, and layouts that needed untangling before new work could land cleanly. Getting structure organized took longer than expected, but it unlocked a better foundation.

Process

The project went through several revisions: layout changes, typography exploration, and versions I personally discarded before landing on something that felt right. The client was responsive and collaborative, which made it possible to push aesthetics and interaction quality further.

Everything was designed and developed in Framer — no parallel tool chain for handoff.

Outcome

The new site carries a clearer “Nybble vibe.” Brand color finally does real work across the experience, and the engagement grew from a landing-page redesign into multiple new pages — including their Fleet product.

Live at nybble.africa.